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Marketing Data Analyst

Company: PLOWZ & MOWZ
Location: Syracuse
Posted on: November 9, 2019

Job Description:

Plowz & Mowz "" Marketing Data AnalystPLOWZ & MOWZ, is a hot startup company in -Syracuse, NY -with impressive investors and a collaborative and winning team. They are seeking an experienced analyst to join their team in the position of -Marketing Data Analyst. -Reporting to the VP of Finance, the candidate will help build an infrastructure which will support future growth. As aggressive growth plans are realized, the Analyst will have the opportunity to assume greater responsibility in a larger, more complex operation.About the company:PLOWZ & MOWZ is a leading mobile app for exterior home services, resetting the $80B landscaping industry.PLOWZ & MOWZ is your trusted partner for on demand outdoor home services. The app allows clients to outsource these burdensome tasks to their smartphone and provides a quote in 60-seconds, allowing users to book services at their convenience. PLOWZ & MOWZ has been welcomed by homeowners and has expanded the residential market for landscapers by increasing their route density, enhancing cash flow, and eliminating bad debt and marketing costs. Consumers have embraced the pay-as-you-go, (no seasonal contracts), model.National Press Attention:"33 Startups to watch" - Business Insider"The Uber of Landscaping" - Fox Business Channel"A Solution for people who don't want to shovel their driveways." - CNN"Landscaping? There's an app for that" - USA Today"Business booms for snow removal company" - Bloomberg Business"Top Vacation Apps" - Time MagazineJob Requirements Include the Following: - Analyze Marketing channels data across multiple key areas of the business, with recommendations on ways to further optimize for scale. - Analyze top of funnel (Ads, Words, Facebook etc) to app install, and purchase. - Analyze metrics/insights on marketing campaigns, measure retention, define ROI and LTV, and build out segmentation and cohort analysis. - Excel guru when it comes to creating charts, pivot tables, and multi-channel campaign performance. Create custom reports and dashboards, audit performance on an on-going basis, and build automated reports where relevant. - Create financial models, as needed to support business leadership. - Experienced in Google Analytics, Optimizely, and Tableu - Manage and improve the monthly financial reporting metrics that will provide management the necessary information to make informed business decisions. - Serve as the financial advisor to the VP of Finance and senior leadership. Develop financial models which provide insight related to potential decisions.Experience and Qualifications Include the Following: - 2 years experience in a data analysis position - Google Analytics - MS Office with excellent MS Excel skills required.PLOWZ & MOWZ is an equal opportunity employer.

Keywords: PLOWZ & MOWZ, Syracuse , Marketing Data Analyst, Advertising , Syracuse, New York

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